INSIDE HEROES
Behind the exhibition lies a wealth of passion, dedication, and individual stories.
Here, we share the voices of the people who bring the Themed Pavilion to life.
President, SOUP Co., Ltd.
Setsuko Noguchi
Carrying the Joy of a First Bloom
Born from recycled paper, Seed Paper® gives new life to materials that have already fulfilled their original purpose. Behind every sheet lies the dedication, perseverance, and heartfelt commitment of the many people who helped bring it into being.
Carefully handcrafted, each piece carries not only seeds but also the promise of a future yet to unfold. And now, the baton is passed to you. What awaits is more than the simple act of growing a flower. It is the quiet wonder of nurturing life with your own hands—and watching it bloom.
